Category Archives for "Google Adwords"

How To Optimize PPC and Organic In A Marketing Campaign

How To Optimize PPC and Organic In A Marketing Campaign

Many of our inbound marketing clients view pay-per-click (PPC) as the silver bullet they’ve been searching for (no pun intended) for years. Buy some Google ads and wait for the leads to come pouring in. Nothing could be further from the truth.  Here’s what to expect from pay-per-click and organic search as well as how to […]

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Google #PartnersConnect Replay from 3/15/17

We’re grateful to have hosted our second official Google Partners Connect webcast.  This time, we had an unexpected speaker, who is none other than Real Estate Marketing Expert and coach, Tom Ferry. Here is the replay, for those of you that couldn’t make it: If you’re interested in learning how to leverage Google to generate […]

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important website information

Friday Fact: The 4 Most Important Things on Your Website

Drumroll please…..the most important information on your website is: Contact Information Hours Offers / Prices Products & Services If a customer visits your website they are there for a reason and that reason is probably to find out basic information about your business. A recent study found that your website visitors are most interested in […]

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Friday Fact: Digital Assistants Are Changing Search Results

The use of digital voice assistants is on the rise. With the more devices offering digital assistants in their software, such as Siri, Cortana, OK Google and Amazon Echo’s Alexa, the SEO field is evolving to recognize more conversational search language. We can now speak to our devices using everyday language and utilize these digital assistants for searches. People are […]

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