Why blog? Will blogging actually help your business make money and increase search engine rankings? The short answer is yes and here’s how. The Benefits of Blogging Blogging is one of the most powerful techniques used today. It can significantly increase your bottom line but only if it’s done right. Here are some of the […]
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When making decisions about the overall content and look of your website, the perfect combination of details never comes together over night. One way clever marketers can evaluate the effectiveness of their site’s appearance is to use what is known as a “split test.” Instead of simply guessing which color, font, image, or description makes […]
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Accelerated Mobile Pages According to an article posted on Kissmetrics, 40% of mobile site visitors will abandon a website that takes more than 3 seconds to load. But don’t worry Google has a solution. As of today, February 24th 2016, Google has fully launched Accelerated Mobile Pages (or AMPs). If you’re curious about what AMPs or Accelerated Mobile […]
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Why Mobile Responsiveness is a Must for Your Website During the Holidays: In 2014, almost 25% of holiday shoppers used a smartphone to purchase a holiday gift 25% of ALL retail sales in the United States are influenced by mobile purchasers Clean, concise pages make shopping easy for mobile consumers First impressions matter and impact the total amount of time a consumer […]
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5 Harsh Realities That Are Making Your Website Suck Here’s a fun fact; There are over 1 billion live websites and by the time you finish reading this sentence four more will have launched, making it increasingly challenging to be remembered in the vast online universe. Your website should communicate information seamlessly to the end-user, otherwise it can […]
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Imagine this. Your friend tells you about a great small business that he just worked with, and recommends them to you. You Google their name, come to a Facebook page, and it looks like this: You take one look, close your browser, forget the company ever existed, and resume eating your bowl of Cheerios. An […]
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Web design has made some major advancements over the years. Here’s a look at what some of the world’s most popular websites looked like in the past with Your Favorite Websites | Throwback Thursday Edition! Google The popular web-based search engine was officially launched in 1998. You can see that over time their logo has subtly changed, […]
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Are your website visitors leaving without using the ‘Contact’ page or completing a purchase? Delight your visitors and show them you care by giving them (remarketing) cookies! Okay, so its not double fudge chocolate chip but its the thought that counts and now you can be sure they will remember you. Here’s how remarketing works […]
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If your website had eyes and ears, they would be Google Analytics. This popular, free tool automatically collects helpful data for you, taking the guesswork out of your website goals. When your customers talk, you listen. So when your website has something to say, don’t ignore it; its the voice of your online customers! Whether the purpose of your site […]
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People crave individuality; it has value. Tell your story! Customers want to know who you are and, if you have a team, who is on it and what they do. This is just one of the many things your website visitors are looking for when they come to your site. What else are they looking for? […]
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