Category Archives for "Search Optimization"

Why Research Keywords?

Why Research Keywords?

People say “Google it” for a good reason, search engines like Google and Bing are the standard way for most people on the planet to find information.  With smart phones, tablets, smart watches, laptops, and yes- PCs there are multitude of ways to access search engines; that is why keyword research matters. You want to […]

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Enhancing SEO Through Link Building

Enhancing SEO Through Link Building

Your efforts to improve your SEO may not have gone as planned. Your company is no higher on Google or Bing than before you started using SEO keywords. That may leave you scratching your head and wondering what you can do to improve your SERP (Search Engine Results Page) rankings. A proven method you may […]

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8 SEO Tips and Tricks Anyone Can Do

8 SEO Tips and Tricks Anyone Can Do

SEO is a proven concept that enables website owners and bloggers to employ different techniques with the goal of attaining higher page rank status on search engines as well as attracting more traffic. As a blogger or website owner, there are techniques which you can implement without the help of SEO experts themselves. Want to […]

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How To Optimize PPC and Organic In A Marketing Campaign

How To Optimize PPC and Organic In A Marketing Campaign

Many of our inbound marketing clients view pay-per-click (PPC) as the silver bullet they’ve been searching for (no pun intended) for years. Buy some Google ads and wait for the leads to come pouring in. Nothing could be further from the truth.  Here’s what to expect from pay-per-click and organic search as well as how to […]

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