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Tip #1: Paid Advertising
By using Google Adwords and paying for your ads to show up on the first page of search engine results pages (SERPs), you’ll notice an increase in website traffic.
Tip #2: Blogging
When you blog, make sure you discuss topics that are both relevant to your business as well as the needs, preferences and wants of potential customers. For example, if you’re trying to attract traffic to your prenatal website, you would want to talk about topics related to pregnancy.
Tip #3: Social Media
If you don’t have profiles on today’s major social media platforms, you’re missing out on a large amount of website traffic. From Google+ to Facebook to Twitter, you need profiles on an assortment of social media sites.
Tip #4: Word of Mouth
Word of mouth advertising is just as effective as it has always been. Because of this, when you go on business trips, you need to be doing your part in relation to talking about your website. Believe it or not, a good portion of the people that you promote your website to will end up visiting it; this increase in website traffic will boost your sales revenue.
Tip #5: Inbound Marketing
There are many forms of inbound marketing, and according to studies, 54 percent of companies that carry out this type of marketing increase their profit levels.
Tip #6: SEO Optimized Website
When your website is optimized, it will receive higher rankings on SERPs, and as a result, there’s a higher likelihood that more people will visit your site.
Tip #7: Send Out Online Newsletters
If you have email addresses of both current and prospect customers, you should send them a monthly newsletter via email. Always include your website address within the newsletter and watch your web traffic increase.
Tip #8: Include Videos on Your Site
Some people don’t like reading, and because of this, you should always include videos on your website. When these people look for videos relevant to the products/services you are selling, because your website has videos, they will likely click on your website link.
Tip #9: Hire a Content Writer
A professional content writer can optimize the content that you include on your site, and in doing this, your content will be more relevant to consumers, which means they will likely share it across social media platforms.
Tip #10: Employ a Professional IT Manager
Employing an IT manager will ensure that your website is always up and running, and because of this, you’ll experience less down time. As a result, you’ll notice increased traffic to your site.