How to Make the Most of Mobile Inbound Marketing

Tens of millions of people use a mobile device to access the internet and that number is growing exponentially every single day. In fact, Google is even predicting that mobile phone searches will soon be more commonplace than desktop ones.Mobile

Given this fact, you will likely want to look at how your website is doing with mobile inbound marketing. Following are several simple yet effective things you can do to make it easier for people to find you (and buy from you) using a mobile device.

Make Sure Your Website is Mobile Phone Compatible

Make sure your website can be clearly and easily viewed using a mobile phone device. Some web hosts offer mobile phone compatibility at no extra cost. If yours does not, you may need to either switch to another hosting service or hire someone to update your site.

Clear the Clutter

Mobile phone internet connections are often not as powerful as desktop ones. This means you will need to remove all unnecessary clutter from your site to ensure that mobile phone users can load it quickly.

Make an App

It is not expensive to have someone make an app for your business. In fact, you may even be able to do so yourself. You can then use your app to stay in touch with customers and potential customers, offering discounts, coupons, loyalty rewards and more.

The importance of mobile inbound marketing should never be underestimated. It can enable you to reach more people and generate more income, all at little or no extra cost. Simply follow the basic tips outlined above and you will see the difference.

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About the Author

Though his chief ambition is to one day control the entire Internet, Jim busies himself in the meantime running our little web development and marketing agency. He's a certified super nerd who ranks coding in old, outdated languages and watching Star Trek reruns just a bit too high on his list of fun things to do. Outside of work, Jim enjoys Hockey (Tampa Bay Lighning, to be specific), more genres of music than most people realize exist, riding his Harley (he calls it "two wheel therapy") and exploring the world through travel.