As a small business owner, you have taken great care to market your goods/services and drive traffic to your website. However, all the incoming traffic in the world essentially amounts to nothing if you can’t keep visitors after you attract them! The Bounce Rate Problem An industry term that should strike fear in the heart of any […]
Keep Reading
The vast majority of shoppers (more than 80 percent, according to one study) go online to research a purchase, even if they end up making that purchase at a brick and mortar store like yours. Most searches are initiated via a mobile device. Shoppers need a place to see your address, hours and specialties all on […]
Keep Reading
In the shark-infested waters of today’s online marketplace, a WordPress-based website can’t be left treading water. And in order to keep moving, Website speed is absolutely essential. Why is Speed Important on the WordPress Platform? According to a recent Microsoft study, the average attention span of a human fell by a third. EEGs measured human […]
Keep Reading
How does your website stack up when it comes to performance? In this episode, Jim talks about how to run a performance test on your site and some solutions to common problems. HERE’S HOW TO FIND MORE #MosierTalks Video Podcast, published weekly: Q&A, Rants & Other Helpful Small Business Marketing Tips On YouTube: https://www.youtube.com/playlist?list=PLn-bqAyn0bq3qsmK_Dce0nT5j_3_uQlkq On […]
Keep Reading
A website is only as useful to your business as the number of people who visit and stick around long enough to result in a lead. If someone clicks off within 10 seconds of being on your website, it does no good. Want to really get your phone ringing? Here are a few website tips and […]
Keep Reading
Let’s talk about measuring, shall we? In this episode, Jim talks about analytics, attribution and more. You want to track every marketing dollar. HERE’S HOW TO FIND MORE #MosierTalks Video Podcast, published weekly: Q&A, Rants & Other Helpful Small Business Marketing Tips On YouTube: https://www.youtube.com/playlist?list=PLn-bqAyn0bq3qsmK_Dce0nT5j_3_uQlkq On Facebook: https://www.facebook.com/mosierdata Audio-only Version: http://mosiertalks.com/ iTunes: https://itunes.apple.com/us/podcast/mosiertalks-small-business-online-marketing/id1231307779 Google Play: […]
Keep Reading
The number of people who rely on their mobile devices for everyday use continues to rise. Whether to look for a restaurant or a place to get their hair cut. According to Google, about 94 percent of people in the United States use their smartphones to search for information about local services and products. This is why it’s important […]
Keep Reading
Today’s podcast is about the subject of mobile responsiveness. I have preached about this for a while, but today I am going into detail about some upcoming changes to Google’s index algorithms that will have serious effects on people that don’t have a mobile responsive site. What this episode covers: • What does it mean […]
Keep Reading
Why blog? Will blogging actually help your business make money and increase search engine rankings? The short answer is yes and here’s how. The Benefits of Blogging Blogging is one of the most powerful techniques used today. It can significantly increase your bottom line but only if it’s done right. Here are some of the […]
Keep Reading
Today I talk about some of the basics of #SEO – a lot of times people over complicate the subject. I am always looking to answer whatever questions the readers of my blog have for me, so if you have one PLEASE get in touch. Link is below. What this episode covers: • How long will […]
Keep Reading