Being able to bring a project in under budget is always a positive thing, but if it is done at the cost of your company’s website, it quickly becomes negative. There are various reasons you should not use discounted or free hosting. Here are a few of the more conspicuous reasons. Free is Never Free […]
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If your company has not redesigned its website for more than five years, then chances are it is probably in need of some changes. As the speed of new technology rollouts continues to increase at a blinding clip, the worse it becomes for a website to remain stagnate. Things related to websites change at an […]
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It may seem strange to consider, but email can boost your SEO efforts. Although email has been around since the very beginning of the internet nearly thirty years ago, it has not lost its usefulness or popularity, especially when it comes to business to business communications. At this point sending business documents via text is […]
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You are ready to create the perfect website for your business. It will be maximized for SEO so potential customers can easily find you. The user experience will be seamless. Every page will be optimized for mobile. None of these things will matter if you are not able to find your site a good home. […]
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Smart speakers have only been on the market for a few years, but to those who use them, they are an indispensable item that feels as if it has already been around for years. As with the rise of the smartphone over a decade ago, there will be companies who see the marketing potential of […]
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Your business’ website has to do many things. It needs to provide information about who you are and what you do. In-depth details about your products and offerings should be available. Basic customer service functions are a necessity. Along with these items, your site also has to be designed to generate leads. Potential customers will […]
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There are two different types of Search Engine Optimization. What is thought of as traditional SEO revolves around content, ensuring that the words and images on a site lead to high rankings from search engine algorithms. The second is Technical SEO, it is lesser known but just as important. It rewards practices that enable these […]
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Your company may or may not have engaged in pay per click (PPC) marketing campaign. Your marketing department may be familiar with PPC marketing and aware of how it helps small to mid-sized companies compete with larger corporations. You probably are aware that PPC ads are bid on and the highest bidder gets priority and […]
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If your company is e-commerce based, then it is vital that you choose the right host for your company’s website. A host that is not optimized for e-commerce is constantly down, or has sluggish load times can be fatal to a company that relies on selling their goods or services on the internet. Profit losses […]
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If your company sells to a niche group of customers, such as people who eat organic tangerines, then you will want to be sure that your website is tailored to them. When it comes to designing a website for any niche, you will want to start by figuring out who your company is dealing with […]
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