A website is only as useful to your business as the number of people who visit and stick around long enough to result in a lead. If someone clicks off within 10 seconds of being on your website, it does no good. Want to really get your phone ringing? Here are a few website tips and […]
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Let’s talk about measuring, shall we? In this episode, Jim talks about analytics, attribution and more. You want to track every marketing dollar. HERE’S HOW TO FIND MORE #MosierTalks Video Podcast, published weekly: Q&A, Rants & Other Helpful Small Business Marketing Tips On YouTube: https://www.youtube.com/playlist?list=PLn-bqAyn0bq3qsmK_Dce0nT5j_3_uQlkq On Facebook: https://www.facebook.com/mosierdata Audio-only Version: http://mosiertalks.com/ iTunes: https://itunes.apple.com/us/podcast/mosiertalks-small-business-online-marketing/id1231307779 Google Play: […]
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The number of people who rely on their mobile devices for everyday use continues to rise. Whether to look for a restaurant or a place to get their hair cut. According to Google, about 94 percent of people in the United States use their smartphones to search for information about local services and products. This is why it’s important […]
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Today’s podcast is about the subject of mobile responsiveness. I have preached about this for a while, but today I am going into detail about some upcoming changes to Google’s index algorithms that will have serious effects on people that don’t have a mobile responsive site. What this episode covers: • What does it mean […]
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Why blog? Will blogging actually help your business make money and increase search engine rankings? The short answer is yes and here’s how. The Benefits of Blogging Blogging is one of the most powerful techniques used today. It can significantly increase your bottom line but only if it’s done right. Here are some of the […]
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Today I talk about some of the basics of #SEO – a lot of times people over complicate the subject. I am always looking to answer whatever questions the readers of my blog have for me, so if you have one PLEASE get in touch. Link is below. What this episode covers: • How long will […]
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A lot of people have asked what happened to our podcast. Well, we took a little break. I would like to say it was an intentional one, because, well yes I intended to take a break, but I didn’t expect it to last 9 months. Anyway today’s version of the podcast was recorded before the […]
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When making decisions about the overall content and look of your website, the perfect combination of details never comes together over night. One way clever marketers can evaluate the effectiveness of their site’s appearance is to use what is known as a “split test.” Instead of simply guessing which color, font, image, or description makes […]
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So here we are with episode 4! The first episode I was answering questions looking for an angle, and episodes #2 and #3 were pretty much rants about how to not get taken advantage of and the importance of owning your assets. This week, I get into the meat of what an effective digital strategy […]
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…and here we are with Episode 3! As you know, last week I talked about owning your assets. In that context, I was talking about your domain names and any images you have on your website. Today I am expanding on that a little bit. We got a call from a new client the other […]
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